23 Jul Adweek Buyout by Tony Robbins and Partners
I follow this with interest as Tony Robbins and his investment partners bought out Adweek, a publication I read on a regular basis. It makes perfect sense and I am sure it will soar to greater heights with the new leadership and direction.
Motivations are no doubt for financial gains, but Robbins is truly the most inspirational, motivational speaker I’ve come across. And well, sales and marketing is really all about psychology – the person who does it best closes the deal, building on those meaningful business partnerships.
Most great marketeers are so good with psychology to get to their end goals, you’d hardly notice they are doing it as a means to an end for their advantage because you can’t help but like them they sophisticated and positive way they handle situations.