positioning Tag

I've had many conversations with friends, prospects and clients on WHERE to begin when the area of PR and communications is completely alien when your skill sets lie completely out of this arena. So here's a quick checklist on questions to ask yourself as you formulate...

I get asked very often how to measure social media successes. I know numbers are important but it doesn't necessarily have to be the case as we all know that fans can very easily be bought these days across all channels and a large percentage...

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