wechat Tag

Jing Daily did a round up of the 10 best. Contests, freebies and CRM landing pages are the usual tactics that haven't changed over the years. Customising the wechat platform can be an expensive process, but the mechanics of winning gifts, uploading photos and videos haven't...

The way wechat has positioned itself is brilliant. Unlike Facebook that is inundated with original content that is free and the owner and writer of the piece don't see the rewards if and when their pieces go viral whether through the link of a media...

British Airways has done a brilliant job alongside the British tourism board on wooing Chinese tourists. They've very strategically capitalised on the cultural heritage with plenty of historical and interesting nuggets to educate and share with their audience. In this highly successful campaign over Chinese New Year,...


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