Archive

18 Jan

As the freelance copywriter on this project with Egg Creatives, I wrote all the copy for the brand and (Brand DNA, tone of voice, house style) and hotel websites of Artyzen Hospitality Group, drawing from original Chinese materials and proofread copy to make sure the...

09 Jan

As the copywriter that worked on the original brand DNA when it was being developed over a decade ago, I was subsequently appointed as the Artyzen Hospitality Group copywriter on a retainer for all properties, especially the Chinese properties where I trans-create the English copy...

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