case studies Tag

Interesting read on SocialBrandWatch. The English global campaign completely differs from the Chinese one. Gillette's weibo channel uses the hashtag #就是刃性# which loosely translates to just the blade/edge, but pun on the word blade, as it is the homonym for 任性 which in this context loosely translates...

STRAIGHT TO YOUR MAILBOX
 

      Your Name (required)

      Your Email (required)

      Subject

      Your Message

      Contact Jloh